Pendragon is a new model for aligning wealth, leadership, and purpose—rooted in legacy yet designed for the future. Inspired by Arthurian ideals of service, courage, and nobility, Pendragon reimagines the role of the family office in modern society.
The Pendgragon model showcases best practices in wealth management, legacy planning, and governance, with an open-source framework for responsible wealth stewardship.
Wealth is cultivated rather than passively inherited. Each generation builds on a foundation of service and commitment.
We treat decision-making structures as a craft—an intentional balance of stability and creativity, designed to foster vision, resilience, and long-term impact.
True influence arises from empowering others. We prioritize accountability and service as the core pillars of leadership that endures beyond any individual.
We exist to spark a new era of living legacy, vibrant society, and resilient frameworks—one that grows and evolves far beyond our own horizon.
Founded by Francis Pedraza, Pendragon is guided by a circle of advisors and board members whose collective expertise spans governance, wealth stewardship, and cultural impact—each dedicated to perpetuating Pendragon’s ethos across generations.
Director
Brandon Chrinian is a Fair Lawn, New Jersey-based financial executive who serves as the President and CEO of Ashley Furniture Home Stores of Metro New York & New Jersey.
Director
With over nine years of experience as a Co-Founder at Invisible Technologies, Kamron has been at the forefront of operations innovation and AI training, focusing on blending automation with human expertise to enhance organizational effectiveness.
Directors
Studied architecture at Cornell and free markets at the University of Chicago.
Founder & Team
Francis Pedraza is the Founder of Invisible, a company pioneering the global digital assembly line by creating a single bot that enables people to outsource their work and add more time into their day.
Team
Innovative and highly attuned to identifying consumer trends and market opportunities with a proven track record of building and growing brands profitably.
Team
Brian Hoffstein is a strategic innovator whose deep scholarship and visionary insight have shaped initiatives at Harvard Business School...
Director
Raffi Grinberg is a business leader and educator based in Washington, D.C.
Core Advisor
Charles Songhurst is a technology investor and has been a member of the Meta Board of Directors since December 2024.
At Pendragon, we believe in ‘earned inheritance.’ Rather than automatically passing down wealth, each generation unlocks their share through milestones—entrepreneurship, creativity, and community impact—that preserve and expand the family legacy.
A Key Innovation is the Meritocratic Trust Fund Model.
Within Pendragon’s ecosystem, we manage both commercial and non-commercial initiatives—each reinforcing our commitment to empowerment, governance, and societal impact.
Invisible revolutionizes work through a seamless blend of human expertise and automation, empowering organizations worldwide to scale their operations. As Francis’s only direct earned equity holding, it exemplifies the forward-thinking innovation at Pendragon’s commercial core.
Infinity incubates and scales transformative ventures that push the boundaries of technology and human potential. Guided by Pendragon’s commitment to purposeful growth, Infinity’s subsidiaries each serve as catalysts for industry evolution.
Infinity is comprised of 9 companies as of H1 2025, to view them visit our website Infinity Constellation .
Visionary Ventures is a mission-driven venture capital firm backing founders who are reshaping industries through bold vision and breakthrough technologies, from AI and automation to next-generation consumer solutions. By combining deep operational support, strategic guidance, and a global network, Visionary Ventures aligns with Pendragon’s commitment to fostering high-impact innovation that empowers both businesses and communities.
Visionary has invested in x # of companies as of H1 2025, to view the portfolio visit our website Visionary VC.
At Pendragon, we harness the power of collaboration through strategic alliances and global partnerships. Beyond a traditional family structure, we connect visionary leaders and industry experts to drive innovation, create impact, and unlock new opportunities worldwide. Together, we amplify our reach, accelerate growth, and leave a lasting legacy.
Explore our collection of insights on governance, leadership, and wealth stewardship—capturing Pendragon’s evolving journey and guiding philosophies.